A set of playbooks for running GENNAI with AI agents (Claude Code). Write articles, run SEO, protect quality, build and ship — 18 skills operate the CMS directly through MCP.
Workflow
Tasks move forward, connected by skills
Linked to the task board in the admin. Wherever work stops, another agent can pick it up by reading the “Next action”.
1Design/design
2ImplementBuild
3QA prep/qa-prep
4QA/qa
5Human approvalReview
claude — your-media
> /morning-brief✓ Verify changes: checked rankings of last week's 3 rewrites✓ Signals: extracted changes from Search Console✓ Wrote the daily report and posted it to the admin→ Filed 1 SEO task for today> /seo-execute✓ Rewrote the article → banned-word & link check OK → published>
* An illustration of the execution flow
Create articles
Write articles from keywords, order images, and evaluate published articles all the way to a rewrite plan.
/write-article
Write a new article
From keyword and outline to body text and inserted parts, registered in the CMS as a draft.
/order-creatives
Order creatives
Order the figures and images an article needs with JSON-format prompts, through to registration and generation.
/improve-thumbnail
Improve thumbnails
Reads the article, then remakes its featured image with an image-generation AI.
/evaluate-article
Evaluate articles
Loads an article via MCP, evaluates it, and files the rewrite plan as a task.
Run SEO
Read search data, decide on actions, implement them, and report the results — hand day-to-day operations to an agent.
/morning-brief
Morning SEO routine
Verify past actions → check signals → a diff-focused daily report → file the day's SEO task, all in one go.
/seo-improve
SEO analysis and improvement
Extracts insights from conversions, page views, rankings, and internal links, then proposes and carries out improvements.
/seo-loop
SEO audit loop
Audit → analyze → file tasks → auto-fix → report, in a single cycle.
/seo-execute
Execute SEO tasks
Rewrites the day's SEO task as a work order, then implements rewrites or new articles through to publication.
/keyword-curate
Curate keywords
Adds candidates to the registered keywords, removes noise, and reports the results.
Quality and compliance
Check ad disclosures and wording rules systematically, not by human eyes alone.
/compliance-review
Compliance review
Reviews copy against rules such as Japan's Act against Unjustifiable Premiums and Misleading Representations (stealth marketing, misleading quality/price claims), and points out violations with suggested fixes.
/qa
QA in the browser
Verifies implemented tasks in the browser, records evidence, and updates their status.
/qa-prep
QA handoff prep
Prepares a table of screens, steps, and expected results plus test data, so the task is ready to hand to QA.
Build, fix, ship
From task design to implementation, deployment, and work reports — the development flow runs on skills too.
/design
Pre-implementation design
Organizes a task into “goal, background, to-dos”, investigates the code, and sets an implementation plan.
/ticket-fix
Task fix cycle
Just pass a task ID: investigate → fix → verify → update status, in a single cycle.
/deploy
Build and deploy
Static build → deploy → notify search engines, all in one run.
/work-report
Work report
Posts the work done to the daily report in the admin.
/sync-core
Sync core features
Shares improvements to common features across multiple media sites running on the same foundation.
/slack
Slack notifications
Notifies Slack when tasks are created or completed and when QA results come in.
The skills shown here are the ones we actually use on our own media running on GENNAI. What goes into the distribution and how skills are tuned for your media can be discussed during onboarding.